Posts Tagged ‘advertising’
Evidence emerged yesterday that local advertisers are starting to care about Twitter, oft-lambasted as a waste of time by those who think crowd-sourcing is something to do with spraying Lea & Perrins at a football terrace. A campaign outline for the Sunderland Echo that included a suite of print and online ads, sponsorship and advertorial also included requests for retweets [...]
New media poster boy Stephen Fry is one of the biggest names in the Twitter universe and has long-embraced the net to build his personal brand, but even he seems to struggle to make cash directly from the web. Recently his Smallfry company announced the launch of a network of celebrity sites – a collective to [...]
